Buyer's Guide

Is PetPlace pet insurance available in Canada?

By PetAssured Editorial Team Last reviewed : June 9, 2026

Quick Answer

No — PetPlace does not sell pet insurance to Canadian residents. PetPlace.com is a United States marketplace and pet-education site that connects American shoppers with US insurers. If you're in Canada, you'll need a Canadian-licensed insurer. The good news: PetPlace's parent group also owns Petline, Canada's largest pet insurer, plus other Canadian pet-health brands you can buy.

What PetPlace actually is

PetPlace.com is not a Canadian insurer — and arguably not really an "insurance company" at all in the way most people assume. It's a US-focused pet insurance marketplace and content site: it publishes pet-health articles and helps American shoppers compare and connect with insurers (it has partnered with the US insurer Pets Best).

Because it markets to a US audience and routes shoppers to American insurers, Canadian residents can't buy a PetPlace policy. If you landed on PetPlace expecting a Canadian quote, that's why the experience doesn't fit.

Who owns PetPlace

PetPlace.com is owned by Independence Pet Holdings, whose parent is JAB Holding Company. This matters for Canadians, because the same corporate group owns major Canadian pet-health brands:

The group is also connected, through the same family of pet-health companies, to the Pets Plus Us platform (Pets Plus Us policies are underwritten by Northbridge and administered by an Independence Pet Group company) — and Pets Plus Us is what powers CAA Pet Insurance.

So while PetPlace the brand isn't sold in Canada, the company behind it is deeply embedded in the Canadian market through those names.

What Canadians should do instead

Rather than chasing a brand that doesn't serve Canada, compare the insurers that actually do. If the PetPlace name drew you in because of its parent group, the closest Canadian options from the same family of companies are Petline and 24PetWatch, along with the Pets Plus Us platform that powers CAA Pet Insurance.

But don't stop at one family of brands — premiums and structures vary widely, so compare across providers:

A note on US-marketed brands generally

PetPlace isn't the only American pet insurance name Canadians stumble onto. Several US-marketed brands (Lemonade, Spot, Figo, and others) show up in Canadian searches but vary in whether they actually sell here. We cover which ones do — and which don't — in our guide to US pet insurance brands in Canada.

Frequently asked questions

Is PetPlace pet insurance available in Canada?
No. PetPlace.com is a United States pet insurance marketplace and content site. It connects US shoppers with American insurers and does not sell policies to Canadian residents. Canadians should compare Canadian-licensed insurers instead.
Who owns PetPlace?
PetPlace.com is owned by Independence Pet Holdings, whose parent is JAB Holding Company. The same family of companies owns Canadian pet-health brands — most notably Petline (Canada's largest pet insurer) and 24PetWatch — and is connected to the Pets Plus Us platform that powers CAA Pet Insurance.
Is PetPlace an insurance company?
Not exactly — PetPlace is primarily a marketplace and pet-education site that helps US shoppers compare and connect with insurers (it has partnered with US insurer Pets Best). It is not a Canadian-licensed insurer.
What's the Canadian equivalent of PetPlace?
Because PetPlace's parent group is active in Canada, the closest options from the same family of companies are Petline and 24PetWatch, plus the Pets Plus Us platform that powers CAA Pet Insurance. For an independent side-by-side of all the major Canadian insurers, use our comparison pages.